The event is the brainchild of video game media veteran Geoff Keighley, who was also the producer of the Spike Video Game Awards, which were later rebranded VGX. Organizers of that show have not yet announced details for an awards show this year, though the event is historically held in December.

Another video game awards show, the D.I.C.E. Awards, will be held in February 2015.

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