Shuhei Yoshida, Sony's head of worldwide studios, has addressed the sparse showing of Project Morpheus during Sony's aim was to go "as low as possibly can be done."

"We are not talking about any specific number, but this is a console business. We try to provide the hardware at the lowest possible cost so that more people can come in. And so that developers can make games on to create the market. So we'll have the same approach."